Iration and Atmosphere at The Factory in Deep Ellum

Iration is an alternative/reggae group of musicians formed in Isla Vista, CA. A deep-rooted reggae influence is fused with elements of rock and pop to create smooth original sounds that keep listeners’ feet moving, hands swaying and hearts beating – “We’re all about luv”, states the band. All members met while growing up in Hawaii but formed Iration after reconnecting in Santa Barbara, CA. They have since released three full-length albums, Automatic (2013), TimeBomb (2010) and No Time for Rest (2007), as well as three EP’s, Fresh Grounds (2011), Sample This (2008), and New Roots (2006). Combined, Iration has sold 60K+ albums and EPs, along with over a quarter of a million single downloads to date. The group has been touring nationally since 2008, have performed at festivals such as: Lollapalooza, Wakarusa, Sierra Nevada World Music Festival, Sunset Strip Music Festival; and headlined several successful national club tours fostering multiple sold-out shows throughout the country. The Hawaiian-bred musicians look forward to spreading their original sound and Aloha spirit all the while never forgetting to get a surf in when possible.

– hawaiianreggae.org